ASICS SportStyle and C.P. Company have unveiled the second chapter of their footwear collaboration with the release of the new ASICS GEL-QUANTUM 360 I, which will launch on March 20th, 2026. The updated ASICS sneaker will be available through official brand channels and selected retailers worldwide. Building on the success of their first collaboration in 2024, this project continues the dialogue between Japanese performance innovation and Italian design culture.
Rooted in ASICS’ “Sound Mind, Sound Body” philosophy and C.P. Company’s long-standing exploration of textile innovation and functional aesthetics, the collaboration presents a silhouette that merges technical performance with an urban attitude. Together, the brands present a silhouette that combines technical performance with an urban aesthetic.
Footwear design inspired by ‘Architecture in Motion’
The concept behind the new GEL-QUANTUM™ 360 I is titled Architecture in Motion. It interprets the contemporary city as a dynamic landscape where structure and movement exist in constant dialogue. Through this vision, the footwear design reflects the rhythm of urban life, where performance and style become part of the same system.
Presented in three colourways—Pure Silver, Moroccan Blue, and Black Beauty—the sneaker translates architectural principles into a sleek, technical silhouette. A double-layer jacquard mesh upper enhances breathability while adding visual depth, emphasizing the balance between structure and fluidity.
Technology meets urban style
Originally introduced in 2015, the GEL-QUANTUM™ 360 I was the first ASICS sneaker to feature full 360° GEL™ technology in the midsole. In the new collaboration edition, this innovation remains a defining feature, delivering cushioning and a distinctive visual identity.
Additional technical elements elevate the footwear design. External TPU reinforcement and TRUSSTIC™ technology provide enhanced stability, while FF BLAST™ PLUS cushioning ensures lightweight responsiveness and everyday comfort. Co-branding details highlight the partnership: the C.P. Company Metropolis Series logo appears on the toe, while the ASICS spiral emblem marks the heel.
Courtesy of ASICS SPORTSTYLE and C.P. COMPANY
Special thanks to RITUAL PROJECTS
