design watch Samuel Ross designer collaboration

Samuel Ross unveiled a new design watch with Hublot: The Big Bang Unico SR_A

The Big Bang Unico SR_A is the result of a bold new chapter in contemporary watchmaking, as introduced by Samuel Ross and Hublot in a striking designer collaboration. This design watch, available now in a limited edition of 200 pieces, reflects a refined balance between industrial aesthetics and everyday wearability.

Design watch concept: functionality meets industrial elegance

At the heart of this watch’s design lies Samuel Ross’s philosophy of “functionality first”. The Big Bang Unico SR_A has a stripped-back, monochrome design, with a satin-finished black ceramic case and a minimalist, architectural aesthetic. Drawing on Ross’s background in industrial design, the watch reinterprets Hublot’s signature design elements, focusing on clarity, contrast and structure.

A defining visual element is the honeycomb motif integrated into a newly developed rubber strap. This perforated design is both aesthetic and functional, reducing weight while revealing the mechanics beneath and turning the timepiece into a tactile and visual experience.

Designer collaboration: innovation in materials and movement

This designer collaboration marks the first time that Hublot’s in-house Unico chronograph movement has been paired with Ross’s SR_A design language. The skeletonised dial reveals the intricate architecture of the HUB1280 calibre, which features a column wheel positioned on the dial side, a flyback chronograph function and a 72-hour power reserve.

The 42mm case, crafted from high-tech ceramic renowned for its durability and scratch resistance, showcases Hublot’s expertise in material innovation. Subtle industrial details, such as black-plated titanium screws and rounded luminescent markers, reinforce the contemporary identity of the watch.

With the Big Bang Unico SR_A, the Samuel Ross Hublot partnership evolves towards a more accessible and versatile expression, offering a unique blend of style and functionality. While previous editions featured experimental tourbillon constructions, this release offers a more wearable interpretation for everyday use without compromising on conceptual depth.

In our interview with Samuel Ross, he discusses creative evolution, the role of poetry and how to navigate the pressures of modern cities. Discover the ideas that have shaped his unique vision.

design watch
Samuel Ross
designer collaboration
design watch
Samuel Ross
designer collaboration
design watch
Samuel Ross
designer collaboration
design watch
Samuel Ross
designer collaboration
design watch
Samuel Ross
designer collaboration

Courtesy of HUBLOT

ISSUE 7

The new edition is here