Loro Piana has unveiled a breathtaking catalogue to accompany its first-ever exhibition, If You Know, You Know. Loro Piana’s Quest for Excellence, now open at Shanghai’s Museum of Art Pudong. Designed as a tactile extension of the exhibition, the catalogue captures the brand’s rich visual language through sumptuous imagery of intricate volumes, luxurious fabrics, and fluid silhouettes. Reflecting the show’s sensorial approach to heritage, the publication serves as both a record and a tribute to Loro Piana’s century-long pursuit of refinement. With prefaces by CEO Damien Bertrand and curator Judith Clark, the book offers deeper insight into the Maison’s ethos. The exhibition itself invites visitors into a fully immersive world where craftsmanship and timeless elegance meet. Available for purchase at MAP, the catalogue is a collector’s piece for those who appreciate the quiet mastery behind true excellence.
Step into Judith Clark’s world as she explores redefining fashion exhibitions, the art of creating atmosphere, and the evolving dialogue between fashion and art in our interview.
Photography courtesy of LORO PIANA