Copy Nothing

During Miami Art Week 2024, Jungle Plaza in the Miami Design District was transformed into the epicenter of innovation and originality with Jaguar’s Copy Nothing installation. Co-curated with Highsnobiety, the event seamlessly blended art, culture, and design, delivering a bold statement on Jaguar’s new creative ethos: Exuberant Modernism.

At the heart of the installation was the debut of Jaguar’s Type 00 Design Vision Concept—a groundbreaking reinterpretation of modern luxury that fused artistry with automotive design. Its striking silhouette, paired with bold shades like Miami Pink and London Blue, and an interior crafted from brass, textiles, and stone, reflected Jaguar’s relentless pursuit of originality and craftsmanship.

The installation also showcased works by leading British artists. Ibby Njoya delved into the transformative power of color in Theory of Colour, crafting an immersive, sensory-rich experience. Campbell Addy and Yagamoto presented Strikethrough Convention, an exploration of evolution and defying expectations, while Patience Harding captivated with Theatre of Chiaroscuro, a piece that used light and shadow to evoke tension and intimacy.

Adding another dimension to the experience, Highsnobiety’s Not In Miami series reimagined Miami’s iconic pool party culture, turning Jungle Plaza into a lively hub for retail, live performances, and exclusive events.

With plans to take this innovative initiative global in 2025, Jaguar’s bold showing at Miami Art Week underscores its vision to push creative boundaries and redefine the intersection of luxury and artistry.